Food marketing :

Schaffner, David J.

Food marketing : an international perspective / David J. Schaffner, William R. Schroder, Mary D. Earle. - International ed. - Boston, Mass. : McGraw-Hill, c1998. - xxii, 487 p. : ill. ; 24 cm.

Includes bibliographical refrences and index.

0071167226


Food industry and trade.
Food--Marketing.

HD9320.5 / S35 1998

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