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The marketing book / edited by Michael J. Baker.

Contributor(s): Series: Marketing series (London, England)Publication details: Oxford ; Boston : Butterworth-Heinemann, 1994.Edition: 3rd edDescription: xlii,740p.: ill.; 25 cmISBN:
  • 0750620226
Subject(s): DDC classification:
  • 658.8 20
LOC classification:
  • HF5415 M37 1994
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Books Books Main HF5415 .M37 1994 (Browse shelf(Opens below)) 1 Withdrawn 0000930

"Published on behalf of the Chartered Institute of Marketing."

Includes bibliographical references and index.

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